Ithra Dubai (“Ithra”) was established to enrich communities within the city of Dubai through various strategic property developments. Ithra Dubai continues to reach new heights in its quest to deliver mixed-used developments on an ambitious scale, incorporating world-class retail, commercial, residential, and leisure concepts.
Ithra’s current project portfolio includes two key projects, the Deira Enrichment Project and One Za’abeel. In 2021, significant progress was made on both projects.
Deira Enrichment Project
The Deira Enrichment Project aims to revitalise Dubai’s original community centre and trading hub. While adopting a modern approach to design and functionality, it aims to preserve Deira’s “unique charm and enduring entrepreneurial spirit”. Deira Enrichment Project encompasses the Waterfront Market, Deira Enrichment Project Phase One and Two and the Gold Souk Extension. Deira Enrichment Project Phase One will accommodate 50 mixed-use buildings and eight hotels spanning over twelve districts. In 2021, Ithra Dubai announced the launch of “One Deira”. One Deira consists of office space, a hotel, and a two-level retail podium. It also features an integrated transportation hub and the first mall in Dubai constructed on top of a metro station. One Deira will serve the thriving communities of the surrounding phase one Districts with 2,200 residential units, 700+ retail units, 720,000 sqft gross floor office area, F&B outlets, and 8 international hotels.
Number of mixed-use buildings50
- Residential units — 2,200
- Commercial units — 416
- Retail units — 843
Hotel rooms and serviced apartments across 8 properties1,450+
One Za’abeel Project
One Za’abeel is an iconic addition to Dubai’s skyline that evokes duality through the distinctive design of its two towers. It is a revolutionary high-rise mixed-use development incorporating luxury residences, an ultra-luxury hotel, serviced apartments, and premium Grade A office spaces, a retail podium, and a panoramic sky concourse. Its design incorporates two modern high-rise towers connected by a record-setting cantilever called ‘The Link’, joining the two buildings.
One Za’abeel achieved a new milestone in 2021, with the top out of its twin towers. The Link is a panoramic sky concourse that will house a choice of attractions including Michelin starred restaurants, observation decks, and an infinity pool that will provide an immersive experience.
- Luxury residential units — 264
- Office space — 26,000 Sqm
- Retail space — 11,777 Sqm
- Hotel rooms and serviced apartments — 455